Business on the Move: How DSM Companies Can Simplify Employee Relocation

Greater Des Moines (DSM) continues to grow into a hub for innovation, economic development and top-tier talent. And because of that, local businesses are rethinking how they attract and retain the best people to work for them.

One clear takeaway was that the employee relocation experience needs to be revamped to better support new workers and, more importantly, to expand to the talent pool.

Whether you’re a rapidly scaling tech startup like Dwolla or a long-established firm like Principal® hiring for key positions, bringing in skilled employees from out of town is becoming the standard.

And with today’s competitive job market, how well your company supports that transition can impact everything from onboarding success to long-term retention.

Here’s how you can turn employee relocation into a streamlined, professional process that reflects well on your company culture and gives new hires the support they need to thrive from day one.

The Strategic Value of Simplifying Relocation

Moving belongings is such a small part of relocation. This experience is a significant life change. And for businesses, helping new employees navigate that change efficiently can accelerate ramp-up time, improve morale and send the clear message that they’re valued at your company.

A disorganized or confusing relocation experience, on the other hand, leaves people to deal with challenges alone, like a tight timeline between accepting the job and starting, managing the transport of household items and vehicles and navigating unfamiliar neighborhoods or school districts.

One of the most overlooked details in relocation is vehicle transport. Employees moving from long distances may need to ship their car. Ensuring they understand how to prepare their vehicle for shipping can prevent last-minute headaches.

They’ll need to do the initial preparation six to eight weeks before their move, which includes choosing which method of car transportation and auto transport company they’ll use. Then, it’s all about preparing their car for shipment and getting ready for after-shipment tasks like registering their vehicle in DSM.

Encouraging preparedness and offering clear resources helps the move go smoothly and establishes your business as organized, thoughtful, and employee-focused.

Why Greater Des Moines Is the Right Choice for Growing Teams

When you bring employees to DSM, frame the city as more than just a job destination. Show them that this is a place to build a life. Des Moines has a lot to offer new residents, including:

• A relatively low cost of living;
• The ability to get almost anywhere in 20 minutes or less;
• A diverse culture with friendly, helpful, and welcoming people;
• Lots of amenities like the Downtown Farmers' Market, Des Moines Performing Arts and Jordan Creek Town Center

By highlighting what makes DSM unique, you can reinforce that the move isn’t just good for the company but also a win for the employee and their family.

The Role of Strong Company Culture in Transitions

You absolutely want to get the relocation logistics right. But the human element is crucial. You need your organization to be healthy, meaning employee well-being and the functionality of the company are on point.

Clear communication, effective leadership, cohesive teamwork, minimal politics and a positive work environment help employees feel supported both personally and professionally. New hires will feel a lot better about leaving familiar environments and support systems behind when they’re stepping into a workplace grounded in inclusion, transparency and respect.

When your culture aligns with your relocation support, it strengthens your brand as an employer of choice and helps ensure that new hires are set up for success from day one.

Local Logistics: Partnering Smart for Seamless Moves

Even the best-intentioned HR teams can’t do everything alone.

Partnering with vetted auto transport and household moving companies that understand DSM routes and seasonal nuances significantly reduces relocation friction for your team.

Create relocation checklists or welcome guides tailored to the area, including housing resources, school info and commuter tips. Plan for seasonal surges, especially summer, when moves and demand are high.

Offering relocation support reflects your company’s priorities and professionalism. You have a unique opportunity to pair our welcoming, business-friendly city with a top-tier employee experience.

Relocation is a life moment. When your business handles it with care, precision and purpose, it shows employees they’re more than just a number; they’re an investment.

Are you interested in moving to Greater Des Moines (DSM)? Relocation Guides offer information on everything from neighborhoods and shopping to parks and local attractions. Or, kick start your career by checking out these job openings within the Greater DSM USA Career Center.