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Downtown DSM Adventure Stories Provide Opportunity to Explore Downtown in a New Way During Active Month of September

September 10, 2021

GREATER DES MOINES, IA (Sept. 10, 2021) — Greater Des Moines (DSM) visitors and residents can discover Downtown DSM in a new way through five Downtown DSM Adventure Stories, while being encouraged to support local businesses. The five Adventure Stories complement a number of events and activities happening Downtown in coming weeks including the World Food & Music Festival, Oktoberfest, the Downtown Farmers’ Market presented by UnityPoint Health – Des Moines, the Des Moines Streetstyle Open at Lauridsen Skatepark, the Touchdown Tailgate at Cowles Commons and more.

The Downtown DSM Adventure Stories series gives participants an opportunity to experience more than 20 locations in Downtown DSM — as the backdrop to five unique adventure stories throughout different neighborhoods. Participants can watch the stories unfold before their eyes and transform the city into exciting new places like faraway planets and lush green forests. The five stories focus on adventures relating to Travel, Nature, Undersea, Western and Fairytale.

“As we have released these stories throughout the last several weeks, we have received feedback that the Adventure Stories series is a great opportunity for people of all ages to familiarize themselves with Downtown Des Moines,” said Tiffany Tauscheck, Chief Operations Officer at the Greater Des Moines Partnership. “With a number of well-known Downtown events on the horizon, we encourage Downtown residents and visitors to support local businesses and take advantage of all Downtown DSM has to offer while exploring the outdoor Adventure Stories.”

All Downtown DSM Adventure Stories are broken up into a set of chapters. Each chapter is be marked on-site with visuals that include a special QR code. Adventurers can use their smartphone to scan each QR code and read the corresponding chapter. Every chapter includes an interactive Adventure Challenge activity, like sketching a faraway planet or capturing a photo of a slithering reptile, that allows adventurers to engage even further with story. There is also a clue included at the end of each chapter that will lead then to the next stop on their journey. Each story will include four – six chapters. Stories will remain live for the next couple of weeks. Locations include Cowles Commons, the Business Record building (an old train depot), LifeServe Blood Center, Western Gateway Park and the Robert D. Ray Asian Gardens.

Visit downtownDSMUSA.com/adventurestories or follow @downtownDSMUSA on social media to be the first to know when new stories are released. Share your Adventure Stories experience on social media by using the hashtags #downtownDSM, #DSMlocal, #DSMUSA.

Downtown DSM Adventure Stories is produced by the Greater Des Moines Partnership in collaboration with Group Creative Services. This activity is free to the public thanks to our sponsor MidAmerican Energy Company.

This series is part of The Partnership’s Glad You're Here | Love Downtown DSM series to encourage residents to explore Downtown DSM as more people begin to participate in Downtown activities and events.

About the Greater Des Moines Partnership

The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 24 Affiliate Chambers of Commerce, more than 6,500 Regional Business Members and more than 365 Investors, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.