What’s Happening This Week in Downtown DSM: Jan. 9-15
January in Downtown Des Moines is anything but boring. Whether you’re looking to lasso some high-energy entertainment, channel your inner flapper, hunt demons (yes, really) or lock in wedding day inspo, this week’s lineup is full of surprises. Expect a little nostalgia, a lot of dancing and plenty of chances to kick off 2026 in style. There’s even a free pre-show at the rodeo and a full-blown Gatsby gala on the dance floor. So shake off the winter blues and keep scrolling for five fun ways to get out and about in Downtown DSM this week, Jan. 9-15.
The Prince Experience
Friday, Jan. 9, 2026 | Wooly’s
Get ready to vibe like it’s 1999. The Prince Experience brings all the glam, groove and legendary hits of the Purple One to the Wooly’s stage. Think “Purple Rain,” “Let’s Go Crazy,” and everything in between. This tribute act nails the look, the sound and the energy of Prince’s iconic Purple Rain era, complete with flashy costumes, slick moves and serious stage presence. Whether you’re a longtime fan or just love a good throwback, this is your chance to dance, sing along and soak up a night of pure nostalgia. Don’t miss it.
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You might also be interested in the Nirvana tribute show happening at Wooly’s this Saturday, Jan. 10.
Cinch World’s Toughest Rodeo
Friday, Jan. 9 & Saturday, Jan. 10, 2026 | Casey’s Center
Yeehaw! Round up the crew and saddle up for a night of action-packed rodeo fun at Casey’s Center. The Cinch World’s Toughest Rodeo is back with top-tier bull riders, barrel racers and cowboys all competing for a $60,000 prize. Even better? Your ticket includes entry to a free pre-show down in the arena — we’re talking photo ops, dummy roping, autographs, giveaways and more. It’s the perfect excuse to dust off those boots, cheer on some serious talent and kick your weekend off with a bang. Giddy up and grab those tickets early. This rodeo’s always a crowd favorite!
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Gatsby Gala
Saturday, Jan. 10, 2026 | Des Moines Ballroom Dance Studio
Get ready to party like it’s 1926. Heartland Swing’s Gatsby Gala is your ticket to an unforgettable evening of jazz, vintage charm and flapper-era flair. Start the night with a beginner-friendly Charleston lesson (no partner required!), then dance the night away to live music from the Junction Jazz Society. Whether you’re a seasoned dancer or just want to dress up and soak in the vibe, this event is pure roaring ‘20s energy. Break out those suspenders and fringe and let’s make Gatsby proud. $20 at the door, cash or Venmo accepted. And yes, dressing up is highly encouraged.
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K-Pop Demon Hunters Dance Party
Sunday, Jan. 11, 2026 | Big Grove Brewery
Calling all K-Pop stans and tiny demon hunters, Big Grove Brewery is about to be your happy place. This free, all-ages dance party is bringing the energy with costumes, music and an epic Demon Hunt Adventure in the Crescent Room (with ramen rewards while supplies last!). Come dressed to slay, show off your best K-pop moves and soak in the good vibes. Whether you’re a longtime fan or just here for the fun, this is one of the quirkiest, coolest ways to wrap up your weekend. Hunters welcome. Demons beware. Costumes encouraged!
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Des Moines Wedding Show
Sunday, Jan. 11, 2026 | Scottish Rite Consistory
Getting married in 2026? Dreaming about it? Obsessed with Pinterest boards? The Des Moines Wedding Show is your one-stop inspo shop. Explore three levels of stunning wedding ideas, chat with more than 100 local vendors and sample everything from cake to cocktails. There’ll be live music, styled tables, floral displays, giveaways and loads of creative ideas to help you plan the day of your dreams. Whether you’re just starting or finalizing details, you’ll leave inspired (and maybe a little sugar buzzed). Admission includes a free Heartland Wedding Ideas subscription, too!
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January in Downtown DSM brings fresh energy and free fun. Check out these ideas to get out without spending a dime.
For this week’s events and more, find tips on Downtown Des Moines (DSM) parking and navigation. For additional events and seasonal festivities coming up in Downtown DSM, visit the events calendar. Plus, follow @downtownDSMUSA on Instagram for even more things-you-just-can’t-miss happening around Downtown.
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DSM USA is the regional identifier for Greater Des Moines (DSM). DSM USA is a bold statement to the world: This is a welcoming, diverse and vibrant community with affordable and accessible amenities for residents and businesses. This regional identifier is the result of significant quantitative and qualitative research.
The Partnership will champion the DSM USA message, and encourages its Investors, its more than 7,200 Regional Business Members to help share the region's story with One Voice.