A- A+

Celebrate the New Year with the Family at GuideOne ImaginEve!

December 12, 2013

GuideOne Insurance, along with the Downtown Community Alliance invites families to ring in the New Year at Des Moines' biggest New Year's Eve party for kids — GuideOne ImaginEve! on Tuesday, Dec. 31 from 4 – 8 p.m. at Hy-Vee Hall, 730 Third Street, in Downtown Des Moines. New for 2013, kids and families will enjoy a countdown to the New Year with a Times Square-like confetti drop at 8 p.m. The evening will wrap up with a spectacular fireworks show from the top of the Seventh Street Park & Ride at 8:15 p.m. 

This free family-fun event features inflatable rides and bounce houses, mascots, carnival games with prizes, costumed characters, a Toddler Zone and live entertainment. For kids ages 10 and up, GuideOne ImaginEve! offers a Tween Zone with the Iowa Wild's Slapshot hockey, Log Slammer, Game Truck, and Laser Tag.

“GuideOne remains committed to providing a safe place for families to spend New Year’s Eve together,” says Jim Wallace, Chairman, President & CEO of GuideOne Insurance. “We strive to ensure that children of all ages have something to truly enjoy at the event and we want everyone to feel welcome.”

This one-of-a-kind event encourages family members of all ages to enjoy New Year's Eve in a safe, responsible way and participate in a wide variety of activities. All children must be accompanied by an adult. Free parking is available at the Seventh and Center Street parking ramp and at Community Choice Veteran’s Memorial Auditorium parking lot. 

GuideOne ImaginEve! is produced by The Downtown Community Alliance and sponsored by GuideOne Insurance, WHO-HD 13, Lite 104.1, and Praise 940. All inflatables are professionally managed by T.J. Party Rentals. The Downtown Community Alliance, one of the four pillars of the Greater Des Moines Partnership’s work, provides a consistent and constant focus on developing and maintaining a vibrant downtown core. 

For more information visit imagineve.org. Media inquiries may be directed to Amy Baker at (515) 286-4919. Volunteer opportunities are also available, contact Maggie Pforts at (515) 286-4949.

About the Greater Des Moines Partnership

The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 23 Affiliate Chambers of Commerce, more than 6,100 Regional Business Members and more than 330 Investors, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.