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Leading in Times of Challenge with Deidre DeJear

Deidre DeJear is the director of Polk County Financial Empowerment Center and chair of the One Economy financial inclusion subcommittee. She has worked as owner of Caleo Enterprise and for Obama for America Iowa. DeJear was also the first African American Democratic nominee to run for Iowa Secretary of State in 2018. 

Deidre DeJear Leadership Tips

DeJear attended Drake University to become a political analyst. Her sophomore year, she applied for an internship with Bankers Trust in the HR department. Instead of joining the HR department, DeJear started in the marketing department where she learned from a number of mentors. Her internship led to a full-time job, and she stayed with Bankers Trust for five years. While working at the bank during the recession, DeJear started her own small business to help businesses market their companies. 

One of DeJear’s biggest challenges was leaving Bankers Trust to go into her business full-time. She says that she —like many — was conditioned to think that if you are ready to leave one thing, you need to know exactly where you’re going. DeJear points out that sometimes leaving can give you more direction and clarity. Her time away reignited the political bug inside, pushed her to join the Obama campaign and eventually led to a full-time job. 

As the leader of her own business, DeJear says it’s important for her to put time and effort into helping others. If she can help someone and add value to the community, DeJear wants to do it. She says organizations cannot work in silos and people need each other to get things done. The world is codependent on everything else around it. DeJear says knowing this is what keeps her going, and she calls on friends, family and trusted individuals to help her be effective in her work.

The Leading in Times of Challenge podcast was previously produced by the Greater Des Moines Partnership. To learn more about community events and leadership, check out The Partnership blog.

Greater Des Moines Partnership

The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with more than 400 Investors and an Affiliate Chamber of Commerce network of more than 6,700 Regional Business Members, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.