A- A+

At Two Year Anniversary of Rebranding, Urbandale Marks 24 Projects in Urban Loop

September 26, 2019

Urbandale, IA – The City of Urbandale now counts 24 commercial development projects in the Urban Loop since launching the new name and tagline for the economic development area 24 months ago. The Urban Loop is a development area anchored by the 90-degree-bend in interstate 35/80 formerly known as Rider Corner. Two of the most recent investments include MidAmerican Energy’s 116,000 sq. ft. office space remodel/construction and Johnstone Supply’s 8,000 sq. ft. warehouse expansion.

“The area is highly accessible to regional and national markets,” said A.J. Johnson, City Manager. “Momentum continues to build in the Urban Loop—and with direct interstate access via new interchanges, development opportunities really stand out.”

A new northbound I-35/80 to Iowa 141 flyover ramp will replace the loop ramp in the southeast quadrant of the current interchange in 2020. Improvements will also include a new half-diamond interchange on the south side of Meredith Drive. The entire project is expected to be completed in the fall of 2020. The Iowa Department of Transportation’s Major Construction Projects page provides additional project information and interchange enhancements happening in the Urban Loop.

“The early success was led by the main campus of John Deere and R&R Realty’s Paradigm Building,” said Curtis Brown, Assistant City Manager & Director of Economic Development. “Additional projects include new retail and service amenities for a growing employment center in the Urban Loop, as well.”

24 Commercial Developments in the Urban Loop:

Paradigm Building

90,000 square foot speculative Class A office building.

John Deere*

134,000 square foot main campus office.

2699 104th Street

53,000 square foot flex building.

Northpark Business Center*

7,500 square foot medical / office building.

Casey’s General Store

4,700 square foot convenience store and car wash.

Crescent Electric

26,000 square foot warehouse / office building.

Source Allies*

Acquisition and finish of 20,000 square foot office building.


9,000 square foot manufacturing / warehouse building.


Finish of 20,000 square foot existing space for R&D facility.

Hilton Tapestry Revel Hotel

Renovation of existing hotel to a 4-star facility, including 110 guest rooms

Assembled Products Inc.*

80,000 square foot warehouse/office facility.

9400 Plum Drive

12,600 square foot Class A office building. 

Erickson Office Park

9,700 square foot speculative office building.

4701 NW Urbandale Drive

78,000 square foot flex building: New Construction

4401 NW Urbandale Drive

46,000 square foot flex building.

4601-4645 NW Urbandale Drive

80,000 square foot Flex/Retail: New Construction

Royal Flooring at Heritage Park*

25,000 square foot Retail/Showroom/Restaurant: New Construction

Hy-Vee Fast & Fresh*

6,500 square foot Retail & Starbucks Coffee: New Construction

Pella Corporation

12,000 square foot Office: Tenant Finish

Lean TECHniques

5,055 square foot Office: Tenant Finish

MidAmerican Energy*

116,000 square foot Office Space Remodel Construction

Johnstone Supply*

8,000 square foot Warehouse Expansion

Primrose School of Urbandale

13,500 square foot Preschool and Child Care

HyVee Aisles Online*

900 square foot Grocery Pickup Facility

* Denotes expansion of existing Urbandale company.

About Urbandale

Urbandale, Iowa, is an award-winning community of nearly 45,000 residents offering a unique combination of location, value, and community engagement to businesses and residents. Urbandale is located in the northwest part of the Des Moines Metro Area at the intersections of Interstate 35, Interstate 80, and Iowa Highway 141. This unique geographic location allows Urbandale businesses and residents convenient access to a coast-to-coast and border-to-border transportation network.

Urbandale is a welcoming and vibrant community with affordable and accessible amenities for residents and businesses. From safe neighborhoods to acres of green space, Urbandale is uniquely positioned as an attractive place to raise a family, grow your business, and enjoy life. The City of Urbandale maintains one of the lowest municipal tax rates in the state, providing excellent services at an exceptional value. Each year hundreds of new residents make Urbandale their home—joining those who already enjoy our community’s extensive park and trail network, short commutes, great career opportunities, and excellent schools.

The City operates under a Council-Manager form of government. The City Manager carries out the policy direction of the Mayor and five City Council members. As a national leader in Character Counts, Urbandale endeavors at all times to promote and model the principles of trustworthiness, respect, responsibility, fairness, caring, and citizenship.