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Operation Downtown's Dedication Leads to Recognition for Public Space Recycling Program

Recycling Operation Downtown

Operation Downtown works to keep Downtown Des Moines (DSM) safe, clean beautiful and hospitable. From maintaining planters to ambassadors connecting people to social services and giving friendly advice, Operation Downtown is committed to going the extra mile to improve the Downtown experience (or Downtown quality of life). This has also included the creation and execution of the Recycle DSM program. The program has been nationally recognized, and most recently for its efforts to overcome obstacles to public space recycling and creating a more sustainable downtown community.

Program Benefits

The Busch Systems recognition highlighted Downtown DSM’s recycling program as a program to learn from, one that has built a sustainable recycling program with a “dynamic spirit” that works to “continuously improve their program.” Recycle DSM focuses on collecting cans and plastic bottles, excluding glass containers.

By implementing best practices like “twinning”, standardized color, careful placement consideration and clear messaging, Operation Downtown has positioned Recycle DSM for long-term success. Outreach efforts have also helped Recycle DSM become known in the community. This includes flyers promoting accepted items, sidewalk murals next to the recycling locations, clear signage and more. The sidewalk murals’ elaborate messaging in particular received positive attention on The Partnership’s social media channels from the general public.

Read the entire “Communities Making Public Space Recycling Work” post to find out about Operation Downtown’s recognition.

Learn more about the program’s commitment to Downtown DSM by visiting the Operation Downtown website.

Recently ranked a top five metro for number of economic development projects among metros with a population of 200,000 to 1 million, growth continues in and around Downtown Des Moines?(DSM) in part thanks to unique public-private partnerships that allow community leaders to work together to invest in, grow and improve the city center. Learn more about other recent development projects in Downtown DSM.

Greater Des Moines Partnership

DSM USA is the regional identifier for Greater Des Moines (DSM). DSM USA is a bold statement to the world: This is a welcoming, diverse and vibrant community with affordable and accessible amenities for residents and businesses. This regional identifier is the result of significant quantitative and qualitative research. The Partnership will champion the DSM USA message, and encourages its Investors, its more than 6,500 Regional Business Members and DSM USA Ambassadors to help share the region's story with One Voice.