Plans For Memorial Day Week? Here Are 5 Can’t-Miss Events Around DSM
Summer’s about to hit its stride in Greater Des Moines (DSM), and this week’s lineup proves it. Whether you’re here for hometown legends or horsepower, backyard jams or classic Americana, we’ve got five can’t-miss events worth penciling into your calendar. From honoring the Duke’s birthday to cheering on racehorses (or race cars), and taking time to reflect this Memorial Day, there’s something for every pace and every person. Let’s jump into the long weekend vibes with a full tank of fun, and maybe a cold lemonade in hand.
John Wayne Birthday Celebration
Friday, May 23 – Saturday, May 24, 2025 | I John Wayne Birthplace & Museum, Winterset
Saddle up for a rootin’-tootin’ weekend in Winterset, because we’re celebrating The Duke the only way we know how — big! This May 23-24, the John Wayne Birthplace Museum marks 10 years with a birthday bash for Iowa’s own Western legend. Expect movie screenings, live music, special guests and that unmistakable cowboy charm. Whether you’re a lifelong John Wayne fan or just in it for the vibes, this is the perfect excuse to dig out your boots, tip your hat and soak in a little slice of Iowa history.
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Live Thoroughbred & Quarter Horse Racing
Friday, May 23 – Monday, May 26, 2025 | Prairie Meadows, Altoona
It’s the thrill of the hoofbeats! Prairie Meadows is in full gallop with live Thoroughbred and Quarter Horse racing all Memorial Day weekend long. From May 23-26, take in the speed, the stakes, and the sheer beauty of these elite athletes. Grab a mint julep, place a friendly bet, and cheer from the rails as the horses thunder past. Whether you’re a seasoned bettor or a first-time fan, live racing is always a rush — and yes, there’s plenty of food, drinks and patio hangs, too.
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Kellogg Car Show in Jasper County
Saturday, May 24, 2025 | Kellogg Historical Society, Kellogg
Start your engines, because Kellogg is rolling out the chrome for its 1st Annual Car Show! Happening Saturday, May 24, this event is raising funds for the Kellogg Historical Society, and they’re doing it in style. With awards in every car class you can imagine (from wagons to imports to convertibles), a special “Showstopper” pick, food trucks, and museum tours, this is small-town nostalgia at its best. Whether you’re entering your ride or just browsing with a funnel cake in hand, it’s going to be a classic.
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Principal Charity Classic
Wednesday, May 28 – Sunday, June 1, 2025 | Wakonda Club, Des Moines
The legends are back! From May 28 – June 1, the Principal Charity Classic brings PGA TOUR Champions golfers to the gorgeous Wakonda Club in Des Moines. The week kicks off with Pro-Am rounds (May 28-29) followed by official tournament play (May 30 – June 1). It’s not just about the swing — this event raises millions for Iowa children’s charities and brings an unmatched energy to the green. Whether you’re a golf junkie or just here for the sunshine and community spirit, it’s an ace way to wrap the week.
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Regional Ways to Commemorate Memorial Day
Various Dates & Locations in Greater DSM
Before the fireworks and grill-outs, Greater DSM offers many meaningful ways to honor the true spirit of Memorial Day. This week, several communities host events to pause and reflect on the service and sacrifice of veterans across generations:
Take time to show gratitude, connect with community and carry on traditions that remind us of what Memorial Day is really about.
Interested in finding out about even more events this weekend? Check out our roundup of five things to do in Downtown Des Moines (DSM), too!
For additional events and seasonal festivities coming up in Greater Des Moines (DSM), visit the calendar of events. You can also find live music happening each week thanks to the “Live Music This Week in DSM” blog series. Plus, follow @DSMpartnership on Instagram for even more things-you-just-can’t-miss happening around DSM.
Greater Des Moines Partnership
The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with more than 400 Investors and an Affiliate Chamber of Commerce network of more than 6,700 Regional Business Members, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.