DSM Forward Wins Award of Excellence from International Downtown Association
GREATER DES MOINES, IA (Oct. 22, 2021) – The Greater Des Moines Partnership has won an Award of Excellence from the International Downtown Association (IDA) for its DSM Forward playbooks. Washington, D.C.-based IDA is the premier organization for urban place professionals who are shaping and activating dynamic city center districts. DSM Forward is a compilation of playbooks devoted to helping businesses and industries prepare for next steps related to economic recovery from the COVID-19 pandemic.
A jury of peer professionals reviewed, deliberated and evaluated all entries in the 2021 Downtown Achievement Awards. The Award of Excellence acknowledges an excellent response to an urban place management challenge, demonstrating application of industry knowledge and exceeding the jury criteria. The DSM Forward project was awarded in the category of Marketing, Communications and Events which IDA identifies as one of the seven professional urban place management practice areas. This category features unique organizational approaches and projects in the areas of branding, public relations, marketing strategies and communications plans.
“The DSM Forward playbooks were the result of a collaborative effort among community leaders and experts to help organizations make informed decisions related to recovery from the pandemic,” said Tiffany Tauscheck, Chief Operations Officer at the Greater Des Moines Partnership and President of Downtown DSM, Inc. “This award recognizes the power of collaboration and commitment to resiliency in our community.”
Additionally, the Great DSM Hot Air Balloon Hunt that took place in Downtown Des Moines (DSM) in January and March was designated as a best practice and is listed in IDA’s Knowledge Center as a model example for IDA member communities around the world.
IDA’s Annual Conference & Marketplace is taking place this week in Tampa, Florida. Tauscheck is presenting at the conference on Downtown DSM events and activations, including Hide & Seek Ornaments You Keep, the Great DSM Hot Air Balloon Hunt, Downtown DSM Tweet Week, Out to Lunch, Chalk the Park, Downtown DSM Adventure Stories, Downtown DSM Outdoor Movie Night, Downtown DSM Silent Disco, the World Food & Music Festival, the Downtown Farmers’ Market presented by UnityPoint Health – Des Moines and Winter Market, and more.
About the Greater Des Moines Partnership
The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 24 Affiliate Chambers of Commerce, more than 6,500 Regional Business Members and more than 365 Investors, The Partnership drives economic growth with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at DSMpartnership.com.
About Downtown DSM, Inc.
Downtown DSM, Inc. is part of the Greater Des Moines Partnership and is dedicated to ensuring the continued growth of Downtown Des Moines (DSM). A strong region needs a strong Downtown. Downtown DSM, Inc. leads efforts to drive development, placemaking and events in Downtown DSM. It promotes a strong Downtown through integration of retail, restaurants, businesses, housing, events and placemaking.