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Downtown Community Alliance

The Greater Des Moines Partnership's Downtown Des Moines (DSM)-specific work is geared toward cultivating a vibrant Downtown as the core of the region, on par with any in the nation. The Partnership's Downtown work focuses on promoting a shared vision for Downtown DSM through areas including Downtown development, placemaking and event. 

About Downtown DSM USA 

DSM USA is the regional identifier for Greater Des Moines (DSM). Downtown DSM USA is the identifier for the region’s core — Downtown.

Downtown Community Alliance Board

The Downtown Community Alliance Board is part of The Partnership. The Board is populated by a diverse collection of Downtown DSM’s leading figures in culture and business.

Downtown Events

Major public events like the Downtown Farmers' Market, including the Winter Market, World Food & Music Festival, Out to Lunch, ImaginEve! and the Wonder of Words Festival are all produced by The Partnership. Additionally, The Partnership works in partnership with the Des Moines Arts Festival®. These hallmark events bring more than one million people to Downtown DSM annually, creating a unique and vibrant experience for all who attend.

Streetpole Banner/Skywalk Advertising Program

The Downtown Banner Program is managed by The Partnership. This program schedules and coordinates banner installation at over 250 sites throughout Downtown DSM. The Downtown Banner Program is available to nonprofit organizations or for-profit organizations when poles are available in front of property owned by the for-profit organization. An exception may be made for Downtown DSM companies celebrating anniversaries. Contracts are negotiated initially by first right of refusal for the previous year, and secondly on a first-come, first-served basis subject to approval of banner design by the Des Moines City Council, availability of banner strength poles, and in accordance with the City of Des Moines regulations and The Partnership's banner policy.

If you would like more information on availability or pricing, please contact Maggie Pforts, Team Leader and Production Manager of Downtown Events, at (515) 286-4949, or mpforts@downtownDSMUSA.com.

To Apply

Complete the APPLICATION FORM or contact Maggie Pforts at the Greater Des Moines Partnership.
Address: 700 Locust St., Ste. 100  |  Des Moines, Iowa 50309 | USA
Telephone: (515) 286-4949  |  Fax: (515) 286-4902
Email: mpforts@downtownDSMUSA.com

New applications and/or new designs must include artwork.

Review and Acceptance

The Partnership gets City Council approval for design applications. Allow six weeks for review and action on new applications and proposed new designs. The Downtown Banner Program is available to nonprofit organizations or to for-profit organizations when poles are available in front of property owned by the for-profit organization. An exception may be made for Downtown companies celebrating anniversaries.

Scheduling and Placements

Contracts are negotiated initially by first right of refusal for the previous year, and secondly on a first come, first served basis subject to approval of banner design by the City Council, availability of banner strength poles, and in accordance with the City of Des Moines regulations and The Partnership’s banner policy.

The Partnership controls the final placement of all banners.

Approved applicants are required to sign a Hold Harmless Agreement to reserve pole locations.

Less than 10 poles will not be scheduled.

Operations

The Partnership facilitates the installation and removal of banners during the first 10 days of each month. Banners will ONLY be installed and removed at the start of each month.

Banners will be installed for a maximum of 30 days (with a 10 day grace period), unless otherwise arranged.

When banners are scheduled for annual display (such as the Iowa State Fair), The Partnership facilitates storage of the banners. Inventory is taken once a year.

New banners need to be produced by our exclusive vendor. They produce the quality of banner we expect.

Program Timeline*

1. Complete and submit application 12 weeks prior to installation date – March 1

2. Sign and fax Hold Harmless Agreement 10-12 weeks prior to installation date – March 14

3. Email The Partnership a PDF file of the banner design for City Council approval ten weeks prior to installation date – March 15. This is contingent on when City Council meetings are scheduled.

4. Proof sent within 1-2 weeks of order being submitted for printing – March 30

5. Banners installed, requested installation date – June 1

6. Invoice sent two weeks after installation date – June 14

* Dates above are based on June installation and rental. Adjust the dates according to your requested installation month.

Complete program information, costs and banner specs can be found here.

Skywalk Advertising

Skywalkads by MediaUSA handles all skywalk advertising opportunities in the Downtown DSM skywalks. Call Joe Stasi at (515) 991-4251 or joe@mediausainc.com. Find more information at skywalkads.com.